Well. It is too simple- We want to touch our lives with the magic trick

Just think about it… Some time ago, some men or women gave all their patience, effort, emotions and energy to make these amazing peshtemal with hand..

Most of them have already passed away, but even if they don’t exist already on our Earth, they have left these small parts of them, which now can make us happy and bring some warmth into our lives.

In 2016…

So this is how the story starts. With almost 10 years of experience under our belt,  I and my co-founder  thought we would change in our lives. I was a project manager, she was a programmer and working in a big company.  It was a cold winter day and we were searching an idea.. We remember that a women weaving a peshtemal in one small village. It was a magic movements of her hands. Natural beauty made us totally fall in love with them and then we started..

In April 2017

After one year, I am by myself trying to grow the business, meeting the world with unique weaving products. I am so excited and looking forward to what the future will bring..

Besides our main product “peshtemal”, Peshce offers a Home collection, beach wear and bath collection. We ship worldwide..

Peshtemal is basically a traditional towel that is almost seven hundred years old and holds an important position in Turkey’s tradition.The Turkish towels are used from every age period and it has its own class and sophistication.

The Turkish Peshtemal is quite popular in the market and it comes with wide range of benefits that they have extra large in size, compact and lightweight (fold/roll to at least 25% of a normal terry towel), fast drying, breathable, all natural, flat-woven(sand resistant), hyper-allergenic, eco-friendly and one of there most incredible features, is their versatility. Peshtemals are not just a towel, because of there incredible absorbency, they are perfect as a towel for the beach, pool or bath, but just as great to be used as a beach wrap/cover-up/ sarong or skirt, in the home as living room, lounge or bed throw, blanket, baby wrap, table cloth, scarf…


Maintaining our passion for product quality and innovative design, to sustain a corporate culture that ensures our employees’ trust, customers’ loyalty and business associates’ commitment.


In the global Market, We want to locate between leaders with the Peshtemal Products on online shopping.


To ensure quality is our brand’s top priority.
 To maintain consistently high quality in all the brand’s products and services.

To maintain close ties with our customers, stay in line with market trends, and work closely with suppliers to meet our customers’ needs promptly and fully.

To be a customer-driven team that provides different products and ensures sustainable growth and market leadership.

To keep our promises to our customers, business associates and employees.
To have a brand culture and managerial approach that values the opinions of all parties.

To take responsibility for the high degree of trust our brand has earned.
To meet the needs of the various cultures, understandings and values in the world.